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Alfaparf Milano turns 30
[Thu 20/05/2010 02:04:48]
Alfaparf Milano celebrated a milestone 30 years recently, launching celebrations for the anniversary at Cosmoprof Worldwide with a special tribute to Milan – its main source of inspiration for style and creativity.
On Sunday, April 18, Alfaparf Milano hosted an event to celebrate the anniversary in the presence of nearly 1,500 Italian and foreign hairdressers.
The Theatre of Palazzo dei Congressi was full to capacity with guests watching the amazing stage with performances from the stylistic team consisting of Francesca Sesler, Architects Of Design Milano – International (Ramiro Mata, Eliabe Moreira) and Richard Thompson with the Mahogany Creative Team.
All the presentations done by the team paid tribute to Milan, an urban, artistic, and cultural center which is constantly evolving, a multifaceted and unique DNA that fuels research and innovation; it's beauty is an expression of professional competence and capacity to create style.
This capacity was demonstrated by stylists in this show who were inspired by distinctive aspects of the city: fashion, art and design; a fascinating and surprising stylistic journey that has opened virtual windows of inspiration to the exciting work of the hairdresser.
At the end of the show, the Alfaparf Group Gala was hosted at the magnificent Gallery of Modern Art where 1,700 clients and staff gathered from many different nations for an event that will no doubt remain in the heart and minds of those who took part in it.
After Cosmoprof, the celebrations for Alfaparf's thirtieth anniversary continued with numerous events and initiatives for salons in Italy as well as overseas.
www.alfaparf.com
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