Goldwell promotes professional color to drive your salon business.

[Thu 12/08/2010 10:50:11]

Goldwell is focused on promoting professional in-salon color to drive your salon’s business through the launch of the 2010 ‘Color Changes Everything’ Campaign.

Featuring 4 new images – Sophistication, Confidence, Glamour and Irresistible – the campaign inspires consumers to change not only the way they look but also how they feel by changing their hair color at a Goldwell Professional Salon.

To drive color clients to Goldwell salons we are investing heavily to raise the profile of in-salon professional hair color through:

• An outdoor billboard campaign in all states
• The launch of a huge in-salon merchandising program
• A national consumer color competition to drive more clients into Goldwell salons

Goldwell salons also have the opportunity to win big by being part of the Goldwell ‘Color Changes Everything’ campaign. A massive $100,000 salon transformation is up for grabs for one lucky Goldwell salon*.

To be part of the Color Changes Everything campaign and take your business to the next level contact your Goldwell Sales Executive or call Goldwell on 1300 135 722.

*terms and conditions apply. Refer to www.goldwell.com.au/terms for terms and conditions.