Most Popular Articles This Week Anything Goes by Artistic Minds INC Business in Bali with L'Oreal Professionnel The late Vidal Sassoon ghd get glossy Hair Expo Countdown Related Articles Toni&Guy and Macadamia Natural Oil win at ABAs Most Recent Articles Business in Bali with L'Oreal Professionnel Hair Expo Countdown Alterna CAVIAR Photo-Age Defense Heritage Collection Tour Union Jack Celebration News Categories Collections (150) Style File (121) Style Icons TV (104) Salon Design (29) Salon Openings (30) New Products (145) What's Hot (123) Catwalk (289) Beauty & Health (0) Happenings (709) Education (27) Jobs (3)
L'Oreal Steam Pod Teaser

Dateline Imports releases new Keratin Formula

[Thu 18/11/2010 02:46:11]

A recent report on Today Tonight discussed the recent recall of Keratin Straightening products – with particular reference to Dateline Imports due to formaldehyde levels being above the levels considered safe by Australian safety standards.

Catherine Evans, Media Manager at Dateline Imports recently wrote to styleicons to set the record straight:

“Keratin Complex advises that there are several tests for formaldehyde. The most significant of these tests is the “air analysis” test which measures the formaldehyde in the air where hair stylists and their customers are situated. This test proved there was no formaldehyde issue with Keratin Complex. Today Tonight was given this information but unfortunately chose not to mention it,” said Catherine.

Accordingly, a new formula by Keratin Complex is now being supplied to the market by Dateline Imports which complies with the HPLC test in Australia called Keratin Complex Smoothe.

For more information contact www.datelinecity.com