You’ll notice this collection’s artistic aesthetic as a cornerstone of the Angelo Seminara skillset, showcased in his recent British Hairdresser of the Year Award-Winning collection and expressed again here in the latest Davines collection, titled Rebel. Angelo is the Italian brand’s Creative Director, and was inspired by ‘the spontaneous accessibility of street art elements and daring exuberant women’ for this latest editorial offering.
Bold artistic choices engineered by the brand’s newest products and technologies anchor the images, which were created using Davines’ new Mask with VibrachromTM and Your Hair Assistant lines. The Mask with VibrachromTM colouring system helped to achieve the collection’s long-lasting vibrant hues, with a more even penetration of colour within the hair structure.
Meanwhile, the Your Hair Assistant range, specifically crafted by Angelo himself, shows these colours at their most nuanced, while allowing for styling that enhances each model’s face shape, creating matte textures, shiny straight looks, wild curls and everything in between for hair of varying lengths. The range allows for quicker drying times, less frizz and enviable blow-dry finishes – ideal for the salon or more creative editorial pursuits.
See the full collection below.
Artistic Director: Angelo Seminara
International Creative Colour: Edoardo Paludo
Photographer: Andrew O’Toole
Makeup: Laura Dominique
Stylist: Niccolo Torelli
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