Hair health brand Activance has announced a major new appointment, naming dynamic trichologist Simone Lee as its global brand ambassador, writes Nouruloyun Borghol.
“We are excited to have someone as talented, creative, celebrated and qualified as Simone Lee for our global brand ambassador,” said Activance founder, Arthur Chan. “Simone is regarded in the industry as both a hair specialist and celebrity stylist, making her the perfect candidate as brand ambassador for Activance. We believe Simone has the unique blend of creativity and qualifications to introduce our niche line of quality products to an even larger audience.”
The Western Australian is a world renowned creative director of hair and makeup, trichologist and educator. With a career spanning over 24 years Simone has worked with countless celebrities as a hair and makeup artist for film, fashion and theatrical production, collaborating with numerous impressive hair and fashion icons including Jimmy Choo. Her hair and makeup designs have also graced the covers and pages of international magazines.
Today, Activance is proud to manufacture and distribute an enhanced and expanded range worldwide, which includes leave-in treatments, shampoos, conditioner and a baby shampoo, drawing on rising trends in the haircare market.
The brand is committed to hair health centred on thickness, strength and shine, and the brand is confident Simone will elevate the brand even further.
For more information visit activance.com.au
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