The biggest beauty moment of the season is upon us, with M.A.C releasing their Spring Summer 16 makeup trends. The brand is renowned for defining runway beauty from Paris to New York and beyond – often pushing the boundaries (you may remember fake freckles as a highlight last year) to seriously inspire makeup artists and enthusiasts worldwide. This year’s theme was a tale of binary oppositions – crazy, colourful ‘all’, and its more understated cousin ‘nothing’ – and the quirky techniques were out in full force (spoiler: straws were used as applicators).
Beauty media gathered at the La Porte space in Waterloo last week, learning the trends courtesy of M.A.C Cosmetics Senior Artist Carol Mackie in order to pass it onto you. Seven trends delineated into the two categories mean you and your clients are spoiled for choice.
Trend 1: Crayon
Think colour, think glitter, and then think even more glitter than that – the Crayon trend was centred on over-saturation, primary hues and, at times, crudeness to the application. M.A.C Artists went a little wild backstage, utilising their brightest and most sparkly palettes on runways such as Max Mara, Missoni, Giamba and more. Amid the bright pinks, yellows and purples, the Gareth Pugh show stood out as a highlight, with giant anime eyes painted onto models, giving them an alien-like aesthetic.
Trend 2: Aquatic
Within this bold theme, blues and greens were a major colour trend. Enter Aquatic – a graffiti-style take on the ‘colour of the season’, cobalt blue, and its close colour relatives, manifested in liners, lashes and eye shadows. Monique Lhullier, Jonathan Saunders and Alexis Mabille adopted the trend, but the hero was Issey Miyake, where individualised bright Liquid Pigments were mixed with Water Base and blown onto the face with straws from the corner of the eye. Our hats are off to anyone who tries this at home.
Trend Three: Hot Cherry
This trend walked the line between ‘all’ and ‘nothing’, acting as one of the most wearable looks to emerge from fashion week. Centred on our eternal obsession with red lips, M.A.C. Makeup artists kept skin minimal and restructured this beauty staple. Lips were worn in super-matte or high shine, edges were blurred and often colour was only applied to centre of the lips. Vivienne Westwood Gold Label went hyper-surreal, wearing red lips surrounded by black liner, while Oscar De La Renta was on the other end of the spectrum with a red lip look that was both classic and soft.
Trend Four: Broken Doll
M.A.C’s ongoing exploration of lashes led to the Broken Doll trend, where mascara was applied in an ornamental way to create the image of animation. This unusual aesthetic was realised in strong, artistic liner at Libertine, bold, separated lashes at Marni and Thomas Tait, and black liner utilised on eyes, eyebrows and even lips at the Thom Browne show.
Trend Five: The Face
The first in the ‘nothing’ trend portfolio, The Face is based around fresh skin – complemented by balmed lips, minimal concealer, naturally pigmented eyes, organic brows and an emphasis on moisture. “It’s a beautiful rawness,” shared makeup artist Lucia Pieroni. “It’s about really looking at how the beauty in a face in an invisible way, and the importance of understanding that there’s no strict prescription to this.” Chloé, MSGM and Emilio Pucci were among the shows that went bare.
Trend Six: Lustre
This season’s highlight trend created that internal radiance, externally, and our current consumer fascination with highlighting makes Lustre more pertinent than ever. Makeup artists layered products, contrasted shiny and matte skin and added light to specific areas of the face in order to create translucence visible on the runway. Preen, Proenza Schouler, Haider Ackerman and Zac Posen mastered this multi-faceted reflexion, while Vivienne Westwood Red Label was a highlight (pun intended) with their mother of pearl glow.
Trend Seven: Raw Refined
Undone and imperfect, the Raw Refined look utilised taupe, peach and coral tones to look less like makeup and more like enhanced natural skin. “This makeup has more finished nuanced of glamour to it, added onto a very cool canvas instead of an old-fashioned airbrushed skin,” confirmed M.A.C artist Gordon Espinet.
Even nails were defined by the ‘all’ or ‘nothing’ theme, with Teen Spirit becoming the ‘all’ nails permutation, and the Authentic trend the nail equivalent of ‘nothing’. Denim nails, 3D effects, jewels, foils, high-vinyl finishes, watercolours and opal techniques ensured digits were a feature.
Between bare faces, bold lips and hero colours there’s techniques to be drawn from every look, for beauty clients or for every day. It’s up to you how much you’re willing to utilise. I, for one, am off to find a straw…
Watch the backstage video below:
For more information visit maccosmetics.com.au
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