Melbourne’s Dean Cherny has released the world’s first app-based music subscription service for businesses – storePlay.

Dean Cherny, storePlay

storePlay provides playlists for retailers, restaurants, hair salons and other commercial premises by allowing businesses to download 100 per cent legal and tailored playlists for their stores and venues.

“storePlay was an idea that I had about four years ago and it is incredible to see it finally come to life,” says Cherny. 

“I have been in the retail music business for 25 years, and the feedback I’ve received from my clients has allowed me to create what I believe to be the ultimate music service for businesses.”

Offering a solution that is easy to use and cost effective, storePlay subscribers can choose the music that best suits their customers. Businesses can decide what music to play throughout the day, for example, more chilled out music for quiet mornings or upbeat tunes for a busy Saturday trade.

Simple to use, storePlay is compatible with iPod touch, iPad and iPhone. Playlists are downloaded to the clients nominated device every month and music is stored within the app (not streamed), meaning an internet connection is only required when downloading new music.

Customers can subscribe to any combination of the eight playlists, which cover genres from Pop, Dance, Cool Cuts, Groove, Party Pop, Hip Hop, Easy Listening & PPCA (Phonographic Performance Company of Australia) Free Grooves.

In addition to providing music, storePlay can also manage the complicated licensing and public performance fees that all businesses are required to pay. storePlay is 100 per cent legal and has the support of major record labels.

For more information or to download the app, visit