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Goldwell Color Zoom 2010

Goldwell has renamed its internationally acclaimed Trend Zoom competition. In ‘Just Naked’, Colour Zoom 2010 has an inspirational theme that celebrates raw beauty.

‘Just Naked’ collection

Goldwell’s theme for 2010 is all about simplicity, authenticity and wearable styles that are sure to set hairdressers hearts and minds racing. In the past, two abstract trend worlds were developed but now the imagery is based more on editorial looks that salons can utilise daily.

In conjunction with the launch of Color Zoom and the ‘Just Naked’ collection, Goldwell has released new shades; 7BSG – a faceted amber brown, 8BKP – a faceted pearl beige with a mother of pearl shimmer and 6BKV – a faceted lilac brown with a subtle violet sheen.

Officially launching on February 1, entries must be received no later than April 30, 2010 and the global Color Zoom event will take place in Paris in October.

For full details on how to enter one of the world’s largest hair competitions visit

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