Last Thursday night October 29, Sydney’s historic State Theatre was magically transformed into a Halloween spectacular to celebrate the launch of Absolut Rock Limited Edition.
Absolut and Cav Con pulled out all stops for the stellar event which didn’t fail to please eager guests who transformed themselves in full costume, fusing rock with Halloween.
With the likes of Kiss, Madonna, Marie Antoinette and Lady Gaga look-alikes making an appearance, the highlight of the evening saw one of England’s hottest pop stars, Paloma Faith, rocking out on stage with an exclusive performance hammering out a diverse repertoire.
Nicci Hunter and Pip Edwards
Some of Sydney’s top designers including Luke Sales (Romance Was Born), Gareth Moody (Chronicles of Never), Alice McCall and Dan Single and George Gorrow (Ksubi) were spotted celebrating in true Halloween style, courtesy of free-flowing cocktails.
Also seen rocking out to old school classic were the likes of Erin McNaught, Damon Downey, Dider Cohen, Grant Smillie, James Tobin, Katherine Keating, Dion Lee, Pip Edwards and Alexandra Keating.
Hollywood rockers Benji and Joel Madden from Good Charlotte also dropped by for a late night drink and a mingle with Sydney’s cool kids.
Guests were treated like true VIPS, with a never ending selection of rock-inspired drinks and a new Absolut cocktail brought out on the hour, every hour.
Jill Waddy and Waren Fahey
In the creation of the Absolut Rock campaign, Absolut brought together visionary rock photographer Danny Clinch, and the sought after rock band, Wolfmother.
Click here for Styleicons|TV.