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Antoinette Beenders named Aveda Vice President of Creative

World renowned stylist and British Hairdresser of the Year, Antoinette Beenders, has been appointed in the newly created role of Aveda Vice President of Creative.

Beenders brings years of experience working with the world’s top photographers, models and creative talents developing striking imagery reflective of Aveda’s environmental conscience.

Responsible for the image development and artistic direction of Aveda, Beenders will also work within Aveda’s design, marketing, global communications, education, and research and development spheres.

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