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Schwarzkopf Professional Hair Expo Awards open


The temperature in Sydney is set to soar as competition heats up on both sides of the Tasman for the Southern Hemisphere’s longest running hairdressing awards – now in its 25th year.

Yes, the Schwarzkopf Professional Hair Expo awards are back again – but this time around, all categories (except Australian Hairdresser of the Year) are also open to New Zealand entrants. The awards officially opened for entries on October 20, 2009.

The judging process is set to change next year too, with independent industry experts from New Zealand joining their Australian counterparts among the 20-strong judging panel for 2010.

“Hair Expo is the central and premier hair event for the Southern Hemisphere, with New Zealanders representing a loyal and highly committed following. Already in 2009, we tested the waters by opening the Best New Salon Design awards category up to NZ entrants and were pleased to see the Blaze salon in Auckland as a finalist,” said Julia Erben, Hair Expo Australia Event Director.

“NZ salons Dharma and Buoy also put together an amazing show at the GenerationNext Gala night, so a strong NZ presence was definitely felt. It’s going to increase the competition and I think everyone’s up for the challenge!” she added.

Events co-ordinator Libby Brooks-Molloy will be on hand to guide entrants with their submissions and is prepared to answer any queries about the awards. 

A ‘top tips’ section has been added to the Hair Expo website, offering a wealth of information on entering, as well as clear guidelines for each category and best practice from previous winners.

Submissions can be entered until 5pm on March 9, 2010 with the finalists announced at a cocktail reception on March 23, 2010.

Winners across all categories will be revealed at a gala dinner held during Hair Expo Australia, at the Sydney Convention Centre on Monday, June 14, while the awards show is the culmination of three days of excitement over the Queen’s Birthday long weekend starting Saturday June 12, 2010.

For more information contact (02) 9422 2859 or visit www.hairexpoaustralia.com

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