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Wella Professionals Trend Vision Awards 2010 update

Launching in February, the annual Wella Professionals Trend Vision Award 2010 is once again searching for passionate stylists and ambitious colourists to join the ranks of hairdressing’s elite.



Nature’s Goddess

With the introduction of four new cutting edge trends, Wella Professionals are calling on hairdressers to step up and showcase their trendsetting creations.

This year, the themes are Techno Poetry, Nomad Couture, Nature’s Goddess and Midnight Stage – fashion-forward predictions to ignite the creativity of both designers and stylists alike.

Nomad Couture

There are four exciting competition categories, and the competition is going to be fierce.

The Color Category is open to hairdressers of all ages and recognises exceptional colour work.

The Young Talent Category is open to hairdressers of 30 years of age or younger and honours the best-in-class interpretation of a Trend Vision 2010 trend that delivers an overall look.

The Apprentice Award is open to all full-time apprentices currently studying or working in a salon and celebrates the next generation of hairdressers with one winner per state.

The People’s Choice Award is chosen nationally through online voting by members of the public and the hairdressing profession with the winner announced at the National Final.

Techno Poetry

In 2009, over 40,000 people voted to choose their favourite trend interpretation.

Gold Color and Young Talent category winners will win an impressive prize package comprising a once-in-a-lifetime opportunity to represent Australia at the International Trend Vision awards in Paris.

Furthermore, they’ll nab a one-year Wella education package and fully funded editorial photo shoot with renowned hairdresser Renya Xydis as a mentor,  to create a collection for the Culture 2010 Yearbook.

Gold, Silver and Bronze winners will receive a marketing and PR package, trophy, diploma and one year subscription to Culture Magazine.  

Midnight Stage

To encourage the success of future hairdressing stars, Wella education packages will be awarded to Apprentice Award winners.

The annual Wella Professionals Trend Vision Awards are renowned by hairdressers globally as one of hairdressing’s most esteemed competitions.

It offers ambitious young hairdressers the opportunity to showcase their abilities and compete against the best in the industry on a global scale.

Entries for Trend Vision 2010 will close on May 21, 2010. You’ve got to be in it to win it – and this year, it could be you!

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