Last week media and industry professionals were invited to attend the launch of Ozdare’s new hair care range, ELEVEN Australia, hosted by ELEVEN Australia Co-Creative Directors Joey Scandizzo and Andrew O’Toole at Luxe Studios in Surry Hills, Sydney.
ELEVEN Australia Co-Creative Directors Andrew O’Toole & Joey Scandizzo
After Joey and Andrew welcomed the crowd, guests were treated to an exclusive live photoshoot on stage with Joey styling the models with ELEVEN Australia products and explaining the looks, and Andrew shooting the models. The images were projected immediately onto a screen, showcasing the fun and youthful vibe that the brand embodies.
ELEVEN Australia Co-Creative Director Andrew O’Toole shooting model
After the shoot, guests were invited to ask Joey and Andrew questions about the brand and the new range of products. This was a once in a lifetime opportunity for industry professionals to get up close and personal with some of the biggest names in the business and experience the exciting ELEVEN Australia brand first hand.
ELEVEN Australia range
For more information about ELEVEN Australia and for distribution details, visit www.elevenaustralia.com.
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