Known for his refined aesthetic and flawless portfolio, Ammon Carver’s new collection doesn’t disappoint, writes Chloe Falivene.

The Creative Director for L’Anza Healing Haircare, Carver’s work has been featured in magazines such as Vogue, Marie Claire, and Vanity Fair. His latest collection exploits opposing forces, with black and white, male and female, soft and strong all in play to create high drama.

Sweeping curls and curves fit in perfectly with Carver’s guiding principle of likeable luxury. These voluminous styles, combined with the bold choice to shoot in black and white, create drama and edginess without losing their alluring softness. Smudgy, shadowy makeup from New York-based Ready to Wear Beauty creates bold lines on the models’ cheeks and foreheads which contrast with the hairstyles which flow around their faces.

“The collection was photographed through window panes of my studio to support the studio branding,” says Carver. The Ammon Carver Studio in New York City is part salon, part photography studio. Of the space, he says: “I wanted to create a space that marries both beauty and photography.”

After this latest collection, we’re certainly seeing both sides of the equation.


Hair: Ammon Carver Studio Team
Photography: Richard Monsieurs
Makeup: Andrew Sotomayor
Styling: Michael Tucker

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