Beloved Australian foils brand Foil Me continues their global expansion, making their mark on Europe with new distribution in Germany. The brand have partnered with Fabian Maier, balayage expert and founder of education company Addicted to Balayage.

Fabian Maier

“With over ten years hairdressing experience, Fabian has demonstrated an unrivalled passion for achieving natural balayage results and delivering exceptional education, which or course has led into a natural alignment with Foil Me,” said Foil Me founder and creative director Emily Ciardiello.

“Fabian discovered us on Instagram, witnessing many of our wonderful Australian creative colourists using Foil Me, and this provided an instant connection with both brands,” she continued. “We were very interested in the education Addicted to Balayage was conducting and after Fabian had showed such a love for our brand and foils, when he requested he become a distributor for us, we both believed that an association between the two businesses would be mutually beneficial.”

Fabian works as a colourist and educator while based in Stuttgart, renowned for his efficient balayage techniques that deliver luxury, unique and creative results.

The Foil Me team

“As a balayage expert, the founder of Addicted to Balayage, educating mostly in Germany but also in Belgium, Austria, Spain and Italy, and an educator in Europe for Masters of Balayage, I know the importance of working with products that are high quality and offer a wide range. Foil Me definitely ticked all the boxes,” Fabian shared.

“From discovering Foil Me on Instagram, and seeing so many colourists in Australia working with their foils, I knew that I needed to order my own,” he continued.

“The personal and familiar communication with Emily and the Foil Me team has been wonderful, and I am honoured to be both promoting and distributing the brand in Germany, with a vision to provide Foil Me foils to salons all over Europe in the future.”

Foil Me now distributes in Australia, New Zealand, Canada, Germany and the UK, with brand ambassadors in Australia, New Zealand, the UK, Canada, and the US, cementing its status as an international juggernaut.

“We look to collaborate and partner with individuals and companies that truly support the Foil Me brand and ethos where their love for Foil Me shines through above all,” Emily said. “Fabian and his team are professional, friendly and operate a highly regarded education company in Germany. We are so honoured to have Fabian join the Foil Me movement and assist us in global growth.”

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