Biolage is newly offering two Deep Treatment Packs as a way for clients to instantly and effectively transform frizzy, dry and colour treated hair. The highly concentrated and vegan formulated hair masks offer healthier hair with every use, maintaining the brand mantra of products that are good for hair, health and the planet all in one.
The products’ commitment to the environment even extends to packaging. The design of the packaging contains less plastic than traditional haircare products, with a light, easy to squeeze pack that offers four to six applications, as sealed for a fresh application each time.
The new Recovery Pack is made for hair that’s over-processed, damaged by chemicals and wanting more hydration, smoothness and vibrant results. An effective formula of amino acids ensures that hair looks and feels healthier after one use in terms of shine, manageability, softness and smoothness.
The complementary Fiber Strong Pack is built for clients with fragile hair caused by mechanical damage and experiencing breakage, who are looking for strength and protection. Formulated with bamboo extract, the product improves core health factors of hair, with 70 per cent less breakage.
Biolage is committed to the environment and science as a global leader in harnessing nature to create botanically enriched formulas. The thoughtful brand approaches every facet of haircare and product design with this planet-first mentality. 95 per cent of Biolage bottles are made from Post Consumer Recyclable Materials bottles and all bottles are 100 per cent recyclable. The brand’s R.A.W formulas are up to 99 per cent natural origin and are 99 per cent biodegradable, while its manufacturing facility is 100 per cent carbon neutral, runs on solar energy and sends zero waste to landfill.
Biolage encompasses these clear values in its new Deep Treatment Packs, where hairdresser, client and the environment at large all prove crucial.
For more information visit www.matrixprofessional.com.au
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