Hair salon empire BODA Hair Boutique is rapidly growing, with an all-new salon location in Moonee Ponds, its fourth salon space overall. Expanding from its initial premises in Prahran, which debuted in 2016, this new space adds to locations across Metropolitan Melbourne, specifically in Richmond and Malvern, with this new venture as of its launch on April 6.
“The BODA brand is growing at a rapid rate, a reflection of what my team and I are capable of,” said the salon’s Chief Executive Officer and Owner Martha Kourtidou. “We really wanted to expand BODA into a different area of Melbourne, so Moonee Ponds was the perfect opportunity for us.”
“During the several Melbourne lockdowns in 2020, it really gave time to strategise and innovate where I wanted BODA to be in the future. My dream has always been to create one of the best salon environments, both for our team and our clients. I’m excited that we are creating employment for so many talented hairdressers, I’m really proud and excited for what’s to come,” she continued.
The salon was created with Nectar Interior Design and The Block’s Bec Douros, offering a sophisticated aesthetic and welcoming energy that represents the BODA brand. More broadly, the salon business as a whole aims to empower women to look and feel their best, specialising in in balayage, blondes and major hair transformations.
The salon business is constantly on the forefront of innovation, rising to the occasion of the difficult Melbourne lockdown in 2020 with industry-leading home colour kits and virtual appointments, which provided both hair care and emotional support for clients, as well ingenuity in business.
Congratulations to the BODA team on their new addition to an ever-increasing salon industry staple in Melbourne.
For more information visit www.bodahairboutique.com.au