Affirming their consistent commitment to the professional hair industry, Dyson have launched the professional edition of their Corrale straightener, offering cord-free versatility, a focus on hair health and optimal styling.

Sandra Lup, Lead Design Engineer at Dyson, and Jen Atkin, celebrity hairdresser

Dyson continues to research, develop and engineer as necessary to progress the electrical hair styling sphere, and this new professional tool is the latest step in that journey. The tool incorporates flexing plate technology, featuring pioneering microhinged plate technology, which is able to flex and gather hair, apply even heat and tension and keep hair strands aligned. This reduces the tool’s reliance on heat. The goal is for greater styling with less damage.

The tool also includes a 4-cell lithium-ion battery technology, which delivers corded-level power in a cord-free model – a wonderful feature for professionals who need adaptable styling accommodations. The battery offers 30 minutes run time and is rechargeable in 70 minutes. A charging cable and longer cord length are features also available for professionals.

“Since we first started developing the Dyson Supersonic hair dryer, we have continued to explore the science of style, seeking to understand what makes hair smooth, shiny and glossy, and what makes it dull, damaged and lifeless,” said brand founder and engineer, James Dyson. “We have been worried about the style results and heat damage from flat plate straighteners. Flat hair irons apply tension and heat only on the thickest part of the hair tress, the strands at the edges are not clamped, leaving them slack, unheated and leaving flyaways. It requires multiple passes on the same section of hair tress to give an even look, by which time excess heat may have caused reduced strength and less gloss.”

“We discovered that if the plates could conform to the precise profile of the tress, then with each pass we could apply the correct tension to all the hair strands,” he continued. “This means that we get enhanced styling and without excessive heat damage. We simply do not need the heat that others apply. We engineered unique flexing plates of manganese copper, wired and eroded to a precise accuracy of 65 microns to adapt to the shape of the hair tress. The copper plates wrap around the tress, applying even heat and tension to all the hair strands, keeping them aligned. The Dyson Corrale straightener elevates styling results, while dramatically reducing the heat damage on hair.”

The brand committed almost a decade of research, over £100m and the work of thousands of hair scientists to study hair structures, airflow dynamics and thermal, mechanical and chemical damage to hair. The results, within this tool, utilise a complex manganese copper alloy play, balanced with six metals for flexibility, strength and thermal conduction. The plates are tailored to the hair and measured to the width of human hair, working in an intelligent way to gather hair, offer great control and elevate ionising properties. This allows for less static, stronger styling results and less time styling to achieve them.

Intelligent heat control, with three precise heat settings, tailors the tool to each user. A platinum sensor within the tool continues to regulate and check temperature, communicating with a microprocessor for precise heat and thermal performance. All in all the tool aims to lower the reliance on heat for styling and reduce hair damage.

Dyson built on their expertise with cord-free vacuum cleaners to make this cordless heat styling technology a reality. The Corrale is chargeable with an ergonomic charging dock or a magnetic 360° charging cable. The tool also incorporates a flight mode status that allows it to travel.

This is the tool for the stylist on the go, whether in the salon, on set or backstage, with cordless, battery-powered, tailored, intelligent technology that prioritises styling results, hair health and ease of use. With a continued commitment to the professional industry, Dyson remains ever-essential with the new Corrale professional edition.

For more information visit www.dyson.com.au