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Expert Cutting Tips from George Northwood

If it were possible, George Northwood would have signed his name to some of the most inspiring styles in Hollywood. The likes of Alexa Chung, Rosie Huntington-Whitely and Redken Ambassador Soo Joo Park have sat in his chair, and their undone styles, iconic shags and glamorous lobs are often his creations.

REDKEN George Northwood

George Northwood

Here, George lends his time to a Q & A – revealing his secrets to maintaining hair condition, approaching the cut and more. You’re sure to find pearls of wisdom from his experience in tinsel-town.

Thanks George!

George Northwood REDKEN Soo Joo Park

Soo Joo Park, with hair by George Northwood

Question: Should we be cutting hair to maintain the style and health?

Answer: Cutting is definitely a key player in maintaining style and hair health. I recommend leaving it no longer than 3 months if your client is trying to grow their hair. If the client has a style that requires shape maintenance, don’t leave it any longer than 8 weeks.

Q: Do you recommend any treatments/products to maintain healthy hair, particularly the ends?

A: I love Pureology’s Strength Cure range for keeping hair in optimum condition. The Strength Cure Split End Salve especially is a ‘life saver’ for many clients. Redken Pillow Proof Express Blow Dry Primer is a great product for protecting hair form everyday blow drying to prevent damage. Redken Diamond Oil is a great finishing product to reduce the look of dry ends and keep them nourished.

Diamond Oil Bottles

Redken Diamond Oil

Q: Is there a hard and fast rule to cutting or is it an individual approach that you and your client can work out together?

A: It should be a collaboration between stylist and client… there’s not set rules with hair! Everyone has a different texture, colour and style routine. Your client should discuss their lifestyle and how much they can commit from a time and dollar investment to their hair and then you can collaborate on a plan.

Q: Are there any disadvantages of cutting it too often?

A: If the client’s hair is short, it will need cutting more often to keep a stronger shape. For longer lengths, the client should let the hair grow a bit, experiment and evolve their style.

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