In honour of Restart A Heart Day, hosted on October 16 and conducted to raise awareness around cardiac arrest and the importance of learning CPR, particularly having the knowledge of how to how to use an AED or defibrillator, South Australian salon Kinky Curly Straight got involved in the important cause for the third year.

“Every year across Australia 30,000 people suffer from an out-of-hospital cardiac arrest, and shockingly only one in ten survive. And the easiest way for us to change these horrible statistics is to learn CPR, know where the nearest AED is and follow the simple rules: call, push, shock,” said Kinky Curly Straight salon owner and creative director Uros Mikic.

The salon is spreading awareness through the hairdressing community and asking when the last time is that you refreshed your CPR skills.

To further the cause, Uros and his team took part in a CPR training session. This year due to COVID restrictions the team joined Council of Ambulance Authorities and their ambulance service members in a live stream event to learn more about cardiac arrest and refresh their CPR skills.

“Hair salons and our partners are ideally placed in the hearts of our communities and it should be our responsibility to have CPR training and where possible have an AED on site,” Uros said. “For every one minute that the patient is not receiving CPR their chances of survival drop by 10 per cent. Our salons are in a position to provide those few lifesaving minutes before the paramedics reach the patient.’

Uros and Kinky Curly Straight continue to thrive with a multitude of editorial and business awards. Efforts like these and the instinct to go the extra mile and ask other salons to do the same in the name of their community’s health and safety is one of the reasons why they’re so heralded.

For more information visit www.kinkycurlystraight.com.au