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Live Streaming Service Brings Hairdressing Events To Your Screen

What will the digital age think of next?

Distance will no longer be a factor in gaining the ultimate education and inspiration, with a live streaming service set to project some of the industry’s biggest presentations straight to your salon (or living room, if you so choose).

Plays on any device

Live ED puts you in the audience from miles away – you can watch the presentation live and even communicate with the presenter as if you were actually there.

The service will include some free seminars and events under a yearly subscription fee of $55. Simply register and subscribe to the site, gaining access to the list of brands, educators and programs available. You can then purchase tickets as you would for a live event and watch from the comfort of your own home.

The platform is kicking off its hairdressing content in top form, teaming up with Wild Life to stream their Brisbane Open Mic Night on May 4th, which is completely free to users. Togninis will host a lineup of hairdressing stars, including Hair Expo Hairdresser of the Year Frank Apostolopulos, in an evening of tips, tricks and editorial inspo. The fact that it’s up north is no longer an excuse on missing out.


Frank Apostolopoulos and Benni Tognini at Wild Life Open Mic Night: All Stars

Benni Tognini will continue to team up with Live ED in order to stream events throughout the year, whilst TONI&GUY have confirmed their partnership in streaming their online education seminars on the platform.


Benni Tognini

The possibilities are becoming limitless. Whether you’re a presenter or educator looking to showcase your work on a wider platform, or a stylist looking to learn from shows at every corner of the country, the opportunity is there.

Presenters can reach stylists in remote and regional areas of Australia, said to be around 33 per cent of the population, without extra overhead costs or staff requirements. They also lower their carbon footprint in the process, which we always encourage.

Plus, there’ll be no such thing as ‘sold out’. Basically, anyone and everyone can take part.

We think that’s pretty cool.

For more information visit

Click here for Styleicons|TV.

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