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L’Oreal Professionnel Appoints International Spokesperson

TV actress, film star and Bond girl Eva Green has been announced as the new International Spokesperson for L’Oréal Professionnel. Eva will be the face of strategic 2015 launches, such as the Bronde trend colour service and the reparative Pro Fiber collection that is set to revolutionise the professional salon market.

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The Parisian actress is renowned for her myriad of roles in Casino Royal, new TV series Penny Dreadful and the upcoming Tim Burton film, Miss Peregrine’s Home for Peculiar Children, as well as for her striking look. With her signature brunette hair, which is often transformed on camera and on the red carpet, Eva has earned a reputation for her dually bold and effortless hair aesthetic.

“As an actress, hair is so important. You need a very good relationship with your hairdresser and together we create the hairstyles,” Eva explained. “My hairdresser uses, of course, the leader of hair products, L’Oréal Professionnel. I am very glad to be on board on this new adventure.”

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The brand are equally enamoured with the femme fatale, and excited to welcome her to their illustrious team.

“We have chosen Eva Green because she perfectly embodies our values: She is extremely sensitive to fashion trends and counts on the expertise of hairdressers, both on and off screen,” said Anne-Laure Lecerf, International Managing Director at L’Oréal Professionnel. “Her beauty, modernity and personal appeal captivate. I am convinced that Eva Green will be an amazing advantage for L’Oréal Professionnel.”

For more information call 1300 651 141 or visit lorealprofessionnel.com.au

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