The backstage area for Bianca Spender would have looked somewhat familiar to you. With individuality reigning supreme for the show, the hair and beauty teams created bespoke, personalised looks for the models, styling them in a way that suited their outfits and general look – much like a salon.
This meant that hair partner O&M and hair director Janelle Chaplin were creating 20 looks for the 20 models, with diverse looks in including extreme differences in lengths, natural textures, the inclusion of some braids and more. Styling boards on the walls detailed dozens of looks, with images and instructions for each model outlining the 20 unique how-to’s.
“It’s enhancing their natural texture and beauty,” Janelle explained. “So I’m kind of styling and then after I’m styling I’m wetting it down half texture spray half water and bringing back its natural texture.” The brand’s Thickening Spritz was a vital styling tool, while Surf Bomb proved pivotal as a texture spray.
This individuality was centred on the collection’s focus on freedom of speech through fashion, particularly in France during the occupation, where French women wore frivolous clothing as a way of defying their oppressors.
The beauty looks utilised this same versatility, with eight different face charts making the rounds backstage. Connected by the overarching emphasis on skin preparation and a light and raw texture to the skin, an array of bold lip and eye colours were then utilised to complement the bold collection.
“We’ve breaking runway rules a little bit and creating looks around our girls, so really embracing who they are and what their face is and what they look good in and what goes with their outfit instead of being the same,” said MAC Cosmetics makeup director Victoria Baron. “There’s also a nod to the 90s, in a bit of a grunge way, so we’re making everything feel a little worn in and not too perfect or clean.”
From the revolution to the runway – individualism has never been so significant.
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