When Aveda took over Melbourne earlier this month in order to award the winners of their Colour Harmony Awards, they went above and beyond just that – also launching their brand new collection, and an enticing new colour technique to go along with it.
“Eclipting is an innovative hair colour technique that takes into account facial features in order to contour hair colour around the face to bring out the guest’s best features,” explained Aveda Global Artistic Director for Hair Colour, Ian Michael Black. “The hair colour service keeps hair darker around the face to create a frame, while a dusting of fine weave foils on the top creates a seamless blend of colour and style. Since every individual is unique, the Eclipting technique may involve an opposite light and dark approach.”
The hair technique usually begins at the consultation, where the hairdressers will analyse the client’s colour desires against their eyebrow colour, eye colour, facial features and skin tone. If the client or model has a fringe, colour is applied through the fringe on twisted strands of hair, while generally large sections of hair are coloured through the top, then twisted and lightened to achieve dimension. Light and dark may be alternated.
“Using makeup to contour the face has been trending for quite some time now. Highlighting and shadowing facial features with hair colour contouring is the next step in accentuating natural beauty. And who doesn’t want to do that?” Ian said.
The technique is best showcased in Aveda’s new FŌKLÔR Autumn Winter collection, created by Aveda’s global dream team (full credits below). The collection utilises the Eclipting technique, as well as more unorthodox cut and colour styles, presenting modern, urban looks under three distinct lenses of Avant Garde, fashion-forward and everyday wearable.
“FŌKLÔR is the celebration of stories that are represented globally and translated down to a local level through folktales and a yearning to live life to the fullest,” shared Antoinette Beenders, Aveda Global Creative Director. “With modern cuts and colours to inspire, these looks are about being free and a student of culture with the desire to keep growing and exploring, while remaining mindful of our traditions of the past.”
The hero cutting technique is a unique twist and cut style that offers chunkiness and texture in the hair. Sections of hair are twisted as they’re cut, replicating the free movement found in fibers and fabrics. Meanwhile, Eclipting is undoubtedly the feature colour style, with Ian saying the technique is ideal both on set and in the salon.
We encourage you to try it for yourself.
For more information visit aveda.com.au
All images via the FŌKLÔR collection.
Antoinette Beenders; Aveda Global Creative Director
Ian Michael Black; Aveda Global Artistic Director, Hair Colour
Ricardo Dinis; Aveda Global Artistic Director, Hair Cutting
Allen Ruiz; Aveda Global Artistic Director, Hair Styling
Janell Geason; Aveda Global Artistic Director, Makeup
Jo McKay; Aveda European Technical Hair Specialist
Yuji Okawa; Aveda Master Colourist, Aveda Japan
Bea Watson; Aveda Global Educator, Hair Styling
Dylan Sit, Creative Director, Civello Salon Spa, Canada and Aveda Purefessional
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