Australia’s own Massimo Tirimacco of Zohair Salon had a phenomenal win at last year’s L’Oréal Professionnel International Style & Colour, taking home the global title in Australia and doing Australia very proud.
We sat down with the newly crowned champion to gain his insights on this inimitable experience and so much more.
How did it feel to win L’Oréal Professionnel International Style & Colour Trophy?
It is such an honour to win the L’Oréal Professionnel International Style & Colour Trophy! This is such a prestigious accolade, the longest running hairdressing competition in the world and to be named champion is just phenomenal. This had been a goal of mine since I started hairdressing, to be honoured twice within Australia and now the International award – I am so grateful. The support I have received from the industry and, more closely, my L’Oréal Professionnel family has been amazing.
What does it mean for your career?
I feel propelled by this opportunity – I feel so elevated, it has given me a new pathway – given me the confidence that I have never had before to educate, speak and share these experiences. I feel like I have grown the most I ever have in such a small amount of time, not only as an artist, but as a business owner. To see my staff are encouraged and inspired by this to start their own journey and enter Style & Colour Trophy has been such a rewarding aspect. I cannot wait to be educating, sharing my passion and inspiring artists to push their own Style & Colour Trophy journey.
What inspired your look?
This look is inspired by warm, neutral tones for colour – I wanted this to emulate gorgeous, natural, lived in hair. I wanted to create a look that makes women feel confident to wear short hair with a beautiful colour. A major inspiration for this was Australian icon, Lara Worthington (Bingle) – she is the ultimate muse for effortless luxury style and this haircut suits her face perfectly. This is what I wanted to recreate and translate into the salon – luxury lived in hair! This look is so fashionable and matches perfectly with an oversized blazer, even on your most casual days with trackies. This hair paired with a boxy blazer makes everything look and feel ‘effortless Parisian chic’ – I love it!
Why should others enter the Competition in the future?
If you want to step out of your salon and comfort zone to elevate your career, L’Oréal Professionnel Style & Colour Trophy is the way to go! I have been competing since I was 17 and every time I compete, it has continued to help me grow. To be immersed working with so many creatives within the industry, the opportunities are endless. The exposure to the salon and your own work is far beyond what you can imagine. My method has been to have a clear vision, find an amazing model that suits your vision, create the vision, find the right team. Create the trend, not follow one!
What’s next for you?
2022 for me is working on my AHFA collection and hopefully be involved in judging and mentoring for the next generation of L’Oréal Professionnel Style & Colour Trophy artists! I would love to educate, encourage and inspire artists to enter the competition. Another major part will be working with my L’Oréal Professionnel family as the Australian Steampod 3.0 Ambassador! I am so excited to create beautiful content with this amazing game changing tool and share how much it has changed the way I style my clients – making the hair feel extraordinary and totally different from any other tool!