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The 10 Fashion Week AW 17 Hair Looks You Need To See

For the past month, Fashion Week has reigned supreme, jumping from international catwalks (New York to London, Milan and Paris, in that order) and finishing up overnight last night. Front row style has offered its fair share of inspiration (case in point – Cara Delevingne’s new platinum blonde look), but on the runways themselves, commercial, colour and outright crazy hair caught our attention as well.

If you were too busy to follow Fashion Week between cities and endless catwalk events, we’ve rounded up ten Fashion Week hair looks you can learn from, share and judge at your own will. From the editorially covetable to the salon-relevant, here are ten AW 17 hair looks worth noticing.

Jeremy Scott

@eugenesouleiman on Instagram

Let’s start where we often do – at Jeremy Scott in New York where runway master Eugene Souleiman always makes a stylistic point (and has the appropriate degree of fun). This year, that fun came by way of beads, exotic headpieces, natural texture and this hero hot pink look, which we (and now you) are kind of obsessed with. Take note – bright hair was big this season.

Alexander Wang

Cat McNeill before and after. Image via W Magazine

Staying in New York, Guido Palau and Redken made real hair cutting a focus of Alexander Wang, forgoing colour and instead giving models “boyish, basic haircuts”, with a purposefully amateur aesthetic. Five models had their previously long locks dramatically chopped, but retained their natural texture, layers and colour, in order to make a statement about the changing landscape of fashion and beauty.

Thom Browne

@eugenesouleiman on Instagram

Back to Eugene, for Thom Browne, a severe and Avant Garde aesthetic created by material lips, brows and hair, paired with unique women’s suits, made this a standout show. Sleek hair paired with complementary material, headpieces and accessories suited the original fashion style ideally, all in a muted palette of white, black and grey.

Baja East

It was all gel all the time for Baja East, where Guido created a play of textures that was largely anchored by this wet, slicked back style. Guido describes the extreme slickness as “glamorous yet cool in [its] own way.”

Michael Costello

Big, bold fairy floss-texture was all the rage at Michael Costello in New York, thanks to Oribe. Volume dominated the runway thanks to dramatic, brushed out tightly-wound ringlets, and we’re on board.


Photography: Jason Carter Rinaldi for Moroccanoil

Based off a fashion collection inspired by Imperial China, Moroccanoil performed the dual roles of hairdressers/florists for Marchesa, with a romantic, flower-laden look. The brand’s Global Ambassador Antonio Corral Calero created a knotted chignon with detailed, intricate flower integration described as “not an accessory, but rather, a vital part of the final look.”

Maison Margiela

@eugenesouleiman on Instagram

Moving on to Paris, Eugene travelled around the globe to present eclectic hair anchored by bright colours, braids and threads in different permutations. Coloured eye shadow and bright fashion detail was finished with the interesting thread-based hair looks, with colourful string incorporated into various braided and dreadlocked styles.


Photo by Antonio de Moraes Barros Filho

Pink protest beanies and bright hair brought the rebel vibe to Milan for Versace, where Gigi and Bella Hadid led a bevy of models with vibrant red, orange and yellow flame-like colour, with some unique teal shades making an appearance as well. Celebrity colourist Josh Wood coloured hair pieces and matched them specifically to aspects of the fashion collection.

The Blonds

For fashion group The Blonds it was, ironically, all about the dark, sultry woman of yester-year, with detailed, defined gelled quiffs and curls providing plenty of detail to the front of otherwise short hair looks.

Malan Breton

@tugononjanine on Instagram

Back to New York, Joico and Guest Artistic Director Vivienne Mackinder ignited Madison Square Garden at Malan Breton with an original take on 20s hair. With attendees braving that well-publicised New York blizzard to attend, the strong, retro-style hair looks suited the Gatsby-esque fashion to a tee.

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