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The Australian F.A.M.E. Team Brings Paris to Sydney

Sponsored by La Biosthetique, the Australian F.A.M.E. Team brought Parisian trends to Sydney’s Hair Expo, showcasing the brand’s latest trend collection ‘The Artist’s Collection’ on the main stage. Creative Manager Alexander Fuchs led the way, presenting shorter, soft styles with disconnected lengths, the epitome of Parisian chic.


The F.A.M.E. Team showcased French trends on the Hair Expo main stage

Referencing iconic sixties trends, and merging these looks with more modern statements, the team utilised current colour trends that jumped between flashes of purple and soft beige highlights to bring the collection into the now.

The show was just a glimpse of what’s to come. The Australian F.A.M.E. will get a real taste of France when they travel to La Bisosthetique’s headquarters at the old Parisian House of Armani this October.

“There’s no better way to understand the heritage of the La Biosthetique brand than by standing on the doorstep of the head office, looking at the Arc de Triomphe,” said Karen Aubin, Group Marketing Manager. “It will be fantastic, as well, to have the Australian F.A.M.E. Team engaged with some of our La Biosthetique International Creative Team.”

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The Australian F.A.M.E. Team celebrates with mentors upon learning they will join La Biosthetique in Paris

Australian F.AM.E. Team members Mandy Kingsman, Melvin Royce Lane, Kieran Hanley and Genevieve Collerton will also appear at London’s Salon International. With an eye for retro-inspired and trendy international styles, the global adventure will be a welcome journey for the talented team.

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