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TONI&GUY Announce Roxy Jacenko As Ambassador

TONI&GUY is one of the hairdressing industry’s biggest names, spanning over 50 years and 30 locations nationally – so it stands to reason they would recruit a major name in her own right as their new ambassador. Aussie entrepreneur, author and PR maven Roxy Jacenko has come on board in this role for the brand.

Roxy Jacenko

“We are so excited to have Roxy join us,” said TONI&GUY Press Manager, Joel Anthony. “Here at TONI&GUY we are all about leading fashion and trends but most importantly we are all about strong women and inspiring girls. Roxy is both aspirational and inspirational to young girls who want to stand on their own feet, be proud of who they are and lead the pack rather than follow it. She is also a role model to mums as well as the average Joe with dreams.”

Roxy is the successful owner of Sweat Betty PR and Ministry of Talent, is an advocate for fitness and wellbeing, and is a renowned leader in fashion and brands. For their part, TONI&GUY is an award-winning industry stalwart that has cemented itself as an icon of the hair sphere.

“TONI&GUY globally is known as the leader in colour, and a as a styling partner I couldn’t wish to be aligned with a better company for all things hair,” Roxy said. “I have been known to change my hair regularly – a bob one minute and long locks the next – being an ambassador for TONI&GUY means experimenting with my hair, as I do with fashion, is not only going to be even more possible, it will mean I am working alongside expert creatives in this industry on a regular basis.”

“I believe only in growth and moving forward, and as a business I have long admired the Australian team’s growth of the global brand here in Australia taking it from a standalone salon to over 30 in Australia, with expansion only increasing further,” she continued.

Congrats to these two massive names on the new partnership.

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