Men’s fashion label Vanishing Elephant is collaborating with male grooming brand LYNX in the creation of a limited edition capsule collection that speaks to the effortlessness cool of each brand. The range will be inspired by the new LYNX Black Range of fragrance and grooming products.
The four limited edition pieces will come in the form of a black cotton chino pant, a classic Slub knitted tee, a versatile Sunday shirt and a new take on an Anorak jacket. Understated, sophisticated, subtle and refined, the pieces capture both brands to a tee (pun intended), showcasing why the partnership is such an ideal fit (another inescapable pun).
“We wanted to stay true to the Vanishing Elephant man. We looked at creating an outfit that embodied the new LYNX grooming range, but would also be timeless and versatile enough to last in someone’s wardrobe,” said Vanishing Elephant Co-Founder Huw Bennett. “To make the process a bit more interesting, we wanted to offer something unique across all the pieces. We looked at small details with each garment, like custom dyes and stitching, that pushed the collection to another level of quality and finish.”
A limited edition of hand-numbered pieces will be available online and in-store at both Melbourne and Sydney Vanishing Elephant stores.
See a campaign video below.
For more information visit www.lynxexpression.com/vanishing-elephant