As the titled would suggest, the Inspire SS20 collection, created by an array of talented hairdressers under the Schwarzkopf Professional UK banner, is motivated by the brand’s annual and iconic Essential Looks collection, with the myriad of stylists each giving their own unique interpretation of the trend.
The collection is comprised of these individual looks, all inspired by that same brand output and aesthetic theme, and coming together as one group of images. These looks each took from the Punk Spirit, Refined Traditions and Let it Bloom trends, all of which were given voice in Essential Looks this year. These edgy, commercial and romantic aesthetics, respectively, are clearly delineated in the images and overarching characteristics apparent for each trend.
View all the images below.
Creative Director: Tyler Johnston
Hair by: Brooke Evans – BE Ironbridge, Donna Garnham – Hair Ministry, James Nicklin – Tim Scott Wright Hair Surgery, Katie Mulchay – Paint & Powder, Teri Lowe – Tim Scott Wright Hair Surgery
Photographer: Chris Bulezuik
Makeup: Claire Evans
Styling: Clare Frith