Hair Expo 2018 is capturing all the latest hair trends and innovations to reveal them to the public, by way of shows, education and new products at the stands. Central to these trends is the ever-growing men’s hair boom, which is represented in full over Hair Expo weekend with presenters, classes and launches all on show.

A pinnacle facet of the event is the new Men’s Stage on the expo floor, dedicated to men’s styling and grooming trends and stacked with talented presenters. The stage is free to watch for anyone with an Expo pass, with such skilled hairdressers as Ben Kane from Rokk Mans Barber, Nasir Sobhani “The Streets Barber”, and Eoin McCarthy from Area Studio, as well as international presenters like MENSPIRE from the UK and Mikey Denton from the USA, taking to the stage.

Another important announcement is the introduction of a Barberland pass, priced at $259. This year, Hair Expo’s education agenda can be accessed via different passes that allow you to witness international hairdressing legends, business education, look and learns and more, as you specifically choose. The Barberland pass puts that focus on Men’s Hair, allowing access to five dedicated education sessions in men’s grooming from names like MENSPIRE, Mikey Denton, Kings Domain, the WAHL Education and Artistic Team and Jules Tognini. The Barberland ticket also includes a three-day expo pass, giving you full access to all stands and stages.

On the floor there will be plenty of products for the male market. For example, Barber Brands International will bring product innovations from its stable of men’s brands like Baxter of California, Captain Fawcett, Milkman, Muhle, O’Douds, Proraso, St James of London, and Victory Crown Barber. Other brands on display will include WAHL, Excellent Edges, Andis, Fatboy, Mizutani, Reuzel, Dyson, H.Zone Essential Beard, Dushi Australia, Exclusive Shears, Harley the Hair Hero, iCandy Scissors, Panasonic Professional, and SENSEI Shears.

For men’s hairdressers and barbers in this booming market, Hair Expo is your must-see destination for all the latest products, trends and insights into men’s hairdressing. The event will take place from June 9 to 11 and the Melbourne Convention and Exhibition Centre – lock it into your calendar.

For more information visit www.hairexpoaustralia.com