New innovations will be ready for your salon, thanks to a range of covetable new products from Keracolor, debuted in Australia at the recent Hair Expo in Melbourne. Their all-new hues in the Color + Clenditioners range ensure instant, vibrant colour, as well as conditioning and protecting properties for the hair. The must-have new hues are available in emerald, mint, copper and teal and directly deposit colour into hair every time you use it.
The products work to combat natural stresses that damage colour vibrancy and shine when fresh colour is exposed to the elements, gently whisking away dirt without soaps, suds or sulphates.
The Color + Clenditioners simultaneously colour the hair while cleansing and conditioning it, utilising a unique and gentle keratin based formula. It neutralises oxidising impurities while maintaining the hair’s essential oils, also imbuing the hair with the ideal level of pigment colour for a bold new look. For maximum intensity, do multiple applications until desired colour is achieved. The colours can also be used as pastel tones when mixed with the Clenditioner Conditioning Cleanser, ensuring a complete variance of hues are possible.
Salons can use this tool to add a temporary hue to pre-lightened hair or retail to clients to help them maintain vibrant colour when cleansing their hair at home. The range can be used as a toner to counter underlying pigments at the basin, and goes beyond the new hues into dynamic colours of purple, blue, hot pink, rose gold, red, light pink, silver blue, silver and platinum.
These exciting hair tools are marketed to salons and clients in a fittingly dynamic way, showcasing their looks and innovations to tens of thousands of followers through the @keracolorhair handle on Instagram and Facebook. Keracolor encourages their brand family to hashtag #keracolor on their pictures when sharing final results for the chance to be featured on their page and connect with these engaged followers.
Invigorating salons through the power of colour, care and social media stardom, Keracolor and their growing range of Color + Clenditioners are creative haircare for the 21st century. Join the moment.
Keracolor is exclusively distributed in Australia and New Zealand through Dateline Imports P/L. For more information visit www.datelinecity.com or follow www.instagram.com/keracolorhair/ or www.facebook.com/keracolorhair/