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O&M launches Rootalicious


Original & Mineral® (O&M), the pioneers of stress free hair care and Clean Colour Technology™ (CCT) bring a brand new addition to their Award winning styling range – Rootalicious Root Lift.

Containing rejuvenating Kakadu Plum, conditioning Quandong and Lilly Pilly for its unique purifying qualities, Rootalicious has been developed for use on all hair types. Bringing body and texture to even the finest hair, the lightweight formula creates fullness and allows natural movement whilst leaving hair soft and shiny.

Big, bouncy hair is definitely back in fashion with the likes of Miranda Kerr and Angelina Jolie sporting natural waves. Root Lift is the perfect companion in creating this on trend look and O&M’s Rootalicious will leave your hair both full bodied and full of life, without weighing it down or leaving a sticky build up.

The weightless foam can be applied directly to the root for super root lift or throughout the hair to give natural volume and hold throughout the ends.

RRP: $29.95, 270 ml

For more information visit www.originalmineral.com

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