Two hair industry giants have combined in the name of important education with the founder of DCI Education and multi award winning educator Dario Cotroneo teaming up with cult hair brand TIGI on two cut and colour step-by-step education videos for 2021.
The two videos showcase makeovers on live models and educate on some of Dario’s new and innovative cutting techniques as well as dynamic colour tutorials using TIGI hues. Hairdressers can use the content to up-skill and stay up to date on current, wearable, salon-ready trends.
The partnership honours and celebrates a 25 year legacy, where a quarter of a century ago Dario helped launch TIGI into the Australian market. Both brands are consistently committed to education, growing the hair industry and supporting hairdressing talent at large.
DCI continues to educate the hairdressing industry with important instructional Look & Learn videos is an integral platform within its education, now adding a colour component with this partnership that only adds to their value. They provide this online education as part of the DCI ‘Aftercare’ within their annual Elevate & Mentor programs and One Day Workshops, as well within the regularly-updated DCI Streaming Library subscription, which is updated regularly.
Beyond just technical education, DCI also educates on dealing with clients, delivering luxe services and other business intel, carrying Dario’s philosophy of “the more you learn, the more you earn in your salon” as a core brand ethos.
Learn from this partnership and help these two prolific brands elevate your salon style and revenue.
For more information visit www.dcieducation.com