Dyson’s latest technology comes courtesy of the new Nural™ Hair Dryer, which was launched this week in Seoul, South Korea to prioritise scalp health, lessen heat damage and intelligently and personally respond to each user’s needs.
The tool is equipped with the new Scalp protect mode, which uses a network of Nural™ sensors, automatically reducing heat and airflow as it nears the head to protect the scalp from damage. The sensors also enhance shine and prevent heat damage. In this mode, heat is automatically reduced to 55°C, the optimum temperature for scalp comfort and drying speed, as the hair dryer gets closer to hair and scalp, as indicated by the changing LED light colour.
“If you’re able to limit heat damage, you can get a healthier scalp; and healthier hair,” James Dyson, Founder and Chief Engineer of Dyson, shared. “Our new Supersonic Nural™ has a time of flight sensor, which recognises your head and reduces the heat as it gets close to your hair, preventing heat damage to both your scalp and your hair. Innovation only comes from investing in research and development. Our obsession to truly understand the root of the problem continues, as we build up some of the most sophisticated hair laboratories in the world.”
“From our research into the science of hair, we know that there is a connection between the quality of hair and a healthy scalp. The scalp tissue comprises different layers, with the outermost layer serving as a barrier against external stressors, but when your scalp is damaged, moisture loss can occur, a key factor in our development of the Scalp protect mode feature. This helps to maintain scalp moisture levels, and allows for gentle drying,” added Shawn Lim, Head of Research, Dyson.
New attachments cater to all hair types and are equipped with attachment recognition, learning a user’s styling preferences to simplify their routine. This works by the tool remembering their last-used heat and airflow settings for each styling attachment, and automatically applying them the next time it is in use. The new attachments include a new Wave+Curl diffuser for waves, curls and coils, which helps to define natural hair patterns across two modes, in dome or diffuse mode for curls that can be more elongated or defined. The Gentle air attachment is for fast, gentle styling, a styling concentrator is built for precision styling, while a wide-tooth comb and flyaway attachment round out the range.
The tool’s Scalp protect mode, Attachment learning and Pause detect, for when the tool is placed down, all contribute to this intelligent approach to styling. The Pause detect uses a motion-sensing accelerometer which automatically deactivates the heater, decreasing airflow and noise, when in between styling passes.
“This product is groundbreaking for scalp care, however it also allows for a seamless transition between styling tools, with its attachment learning technology. This will revolutionise the way I style my clients hair, as well as how they can replicate the style at home,” explained Dyson Styling Ambassador, Renya Xydis, at a launch event for media in Sydney.
“Already, the Australian environment is quite damaging to our scalps and can lead to oxidative stress, caused by UV Damage, stress and poor diet,” added Trichologist, Chelcey Salinger. “The Dyson Nural has the capacity to prevent any further and unnecessary damage to the hair and scalp, with its scalp care technology forefront, maintaining a healthy temperature of 55 degrees, no matter how you use the tool.”
Aesthetically, a new clear end cap shows the technology within, while palettes of Ceramic Patina and Topaz or Vinca Blue and Topaz house the technology.
“I’ve been on my healthy hair journey for about three years now and noticed a drastic improvement since using Dyson hair tools,” shared public figure and friend of Dyson, Laura Dundovic. “When we want to improve the health of any part of our body we need to take a holistic approach, so our hair shouldn’t be any different. The scalp is where hair growth begins, so having a tool that can protect and improve my scalp’s health is life-changing.”
For more information visit www.dyson.com.au
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