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Element Lifestyle Perth and Mineral Lifestyle Sydney to Unite Under One Brand

Think of it as the recent Avengers movie where the world’s greatest super heroes joined forces (except without the Infinity Stones) as two giants of Australia’s salon industry unite under one brand. Salon and beauty retreats Element Lifestyle Perth and Mineral Lifestyle Sydney are now communally known as Element Lifestyle as Glenn Tucker from Perth and Kristy Hines from Sydney have created the partnership to strengthen both salons.

“We both love being part of the hair and beauty industries and this rebranding allows us to create new opportunities for our teams and partnerships,” the duo said. “Bringing these two locations together has given us a new challenge as business owners where we can both play to our strengths.”

Element Lifestyle Perth

Glenn opened the first Aveda salon in Perth 15 years ago, opening the first Element location in Perth’s CBD and later moving to Subiaco, while Kristy has built on 16 years of success as the co-owner of Mineral Lifestyle Hair, Beauty & Wellness in Sydney for the last 7 years.

“After being in the industry for over 15 years you realise the power and opportunity in collaborations,” Glenn said. “In this new collaboration, by bringing the locations under the one name, we give better opportunities to our team and guests while strengthening are refreshing our brand.”

Mineral Lifestyle Sydney

“I’m passionate about keeping people in the hair and beauty industry. We are excited to be creating new career paths that suit more flexible work,” Kristy added.

For more information visit www.element.aveda.com.au

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