In major international hairdressing news, iconic and globally celebrated hairdresser Angelo Seminara has been named as a new Goldwell Global Ambassador. The award-winning editorial hairdresser and innovator will create limited-edition collections for Goldwell, represent the brand at events and on social media and bring his trademark innovation and inspiration to Goldwell’s products and services.

“As a company, Goldwell has always been at the forefront of innovation, supporting and the professional community groundbreaking tools that foster creativity and progress,” Angelo said. “I couldn’t be more excited and inspired to innovate alongside their team.”

Angelo is renowned for his ground-breaking and Avant Garde style, with skill, artistry and an incomparable approach to colour that shows off dimension, technique, contrasted tones and graphic chromatics. This work has been presented as museum installations around the world, from Tokyo to Italy, Mexico and more, truly elevating hair creativity to art.

“Angelo’s unprecedented creative vision and dedication to pushing the boundaries of his craft will allow Goldwell to take our commitment to delivering the most revolutionary products and services to animate the imagination of every stylist to the next level,” said John Moroney, Creative Director for the Kao Salon Division.

Angelo’s inimitable influence can already be felt at the brand. In one of his first acts in the role, he has created Nocturnal, an all-new colour collection built by the brand’s top-tier formulations and inspired by the concept of nocturnal beings coming to light in the dusky evening shadows. The aesthetic of the collection merges intricate details with celestial hair colour in original hair colour designs. Geographically, the collection is motivated by Iceland’s still, stark, monochromatic landscape at night when the moon falls into shadow. The five unique colour designs mimic fleeting light and other-worldly hues as created by Goldwell’s direct dye technology.

With two hair world forces of nature teaming up in the interest of innovation, inspiration and creative pursuits, there’s no telling the heights this new partnership could reach.

For more information visit www.goldwell.com.au