Education is so important to our salon industry and Hair Festival has now announced the most comprehensive and diverse range of education available in Australia all in one place. The Hair Festival education sessions programme is now totally filled, creating a packed agenda for attendees on Monday June 14.

The day will offer a varied mix of inspiring classes hosted by industry experts, brands and speakers, with innovation at its centre. The classes will run the gamut of business and creative education, all delivered by individual experts and leading companies.

Let’s spotlight some of those session details, starting with social media expert James Fitzgerald of SMK, who will educate on ‘Developing a highly effective Digital Strategy’. James will cover organic and paid social media tools to provide a blueprint for social media that will deliver measurable results.

James Fitzgerald

Creatively, Dyson Hair and Damien Rinaldo will show off the power of these tools, with Dyson’s inimitable technology as combined with Damien’s renowned creative skill. The Pivot Point National Education Team, led by international educator Vic Piccolotto, will also show off creative looks and educate on their systems approach that can transform both your work and, with it, your confidence. Excellent Edges Ambassadors Jules Tognini, Tom White and Sam Overton along with Pete Walstab will also use their talents to show off haircuts that clear the bar in cool.

The sessions will offer technical knowledge, as AREA Academy helps attendees find an alternative perspective to elevate their potential, explaining both the why and how of their process and cutting techniques. This will be achieved through visual demonstration and in-depth explanation showcasing an array of modern men’s styles from the team. Brands such as O&M, TONI&GUY and De Lorenzo will also show off their vision and inspiring education on this platform.

Importantly, ‘The Purpose-Driven Profit’, hosted by Sustainable Salons Co-founder Paul Frasca, will offer a line-up of leading commentators that will uncover why and how adopting ethical and circular economy practices, new transactional technology and community-mindedness can help salon businesses, presenting practical ideas and a new way of thinking.

Paul Frasca

These sessions on the Monday of Hair Festival will follow Real Talk on Sunday June 13. Headline speakers include Real Talk 2019 MC and speaker Terry Hawkins, who will lead a session titled ‘The Tough Talk’, covering how to give feedback and deal with conflict, in a session that takes the fear out of this difficult management task. She is joined by Phill Nosworthy and his ‘Full Stack Resilience’ session, which will uncover new levels of emotional resilience and intelligence for a more successful life. James Fitzgerald will present ‘Social Media Marketing Beyond The Metrics’, where he will share his insights on how to use social media to truly affect business and offer tangible benefit to salons.

Terry Hawkins

Other speakers will offer a multitude of topics to ignite your business mindset. As an example, Australian Hairdressing Council CEO Sandy Chong will present ‘The Great Divide’, bridging the gap between salon owners and their teams.

Three bold panels will be presented as must-attend sessions and features of the whole weekend. A Salon of the Future panel offers understanding into future-proof strategies and key learnings from leaders in the salon industry. A Salon Culture and Leadership panel, with industry icons including Sharlene Lee, Jaye Edwards and Tom Donato, will educate on culture and leadership, two key pillars in the management of a successful salon. Finally, a panel titled ‘Technology and the Salon Experience’ will focus on true innovation to maximise efficiency and master the client experience.

You can enjoy these must-attend classes with varied ticket options. The Hair Festival All-Event pass gives access to everything over both days, with access to all sessions and events across the entire weekend, currently at a price of $495 as a first release ticket.

In specific education ticketing, a Real Talk pass allows access on Sunday June 13, currently at a price of $195 for the full-day program. A Festival Education All-Day pass, currently available for $275 proposes à la carte education sessions and classes on Monday June 14. You can also purchase individual Festival Education Sessions to attend single or specific classes, each for $55. These first release ticket prices end in the first weekend of May, so act fast and don’t miss out!

Beyond education, a packed MartketPlace, which you can register and enter for free, provides the opportunity to shop and discover new industry innovations, and you have the opportunity to compete in three significant event competitions, covering editorial hair, men’s hair and team collaborations. On Sunday, the Australian Hairdressing Council’s Schmoozefest and the dynamic Hair Festival Wonderland (with tickets available for $95) will turn the weekend into the true party it’s meant to be.

If you want to elevate your skills you’ve come to the right place. Shop, learn, compete and connect with Hair Festival 2021.

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