As you’ll well know, the link between salons and coffee is a strong one, from offering your clients that necessary cup, to the fact that it is literally fuelling your salon day. Enter V CAFFE SOLUTIONS, an associate member of the AHC, which provides mobile bars and coffee solutions to salons and the corporate environments. The smart company, co-founded by prolific hairdresser Valerio Domenici, has now introduced a new, philanthropically minded coffee brand, titled JACKSON&BROWN.

Valerio was a renowned director and hairstylist at the famous é SALON for almost 30 years, and his experience in the communicative world of hairdressing taught him about the stories of his clients and urged him to make a difference in the world.

Valerio Domenici and Emiliano Vitale

As such, JACKSON&BROWN will donate a portion of their profits to charity. For every 1kg of JACKSON&BROWN coffee purchased, the brand will donate $2 to charity. Valerio has made this an important mission in his brand, founded with Sergio Jacob, with philanthropy always front of mind.

“I have always loved coffee and what it brings to a salon and its clients, and from back in the International Roast Instant Coffee days of my apprenticeship, I was frequently praised for my coffee skills, now that I think about it,” Valerio said. “After a discussion with one of Emiliano’s salon clients who had just taken ownership of Italian coffee brand illy’s NSW distribution, an idea was born to supply the hair industry with coffee solutions. V Caffe Solutions Pty was born.”

The brand is the ideal fit for salons, with a quality coffee blend created from carefully selected, organic beans sourced from fair-trade plantations. The coffee is roasted to achieve full-bodied flavour, with dark chocolate malt tones and a smooth caramel finish. Moreover, the process is efficient for salons, with a subscription-based operation that saves time and is a clever system from an environmental standpoint.

“We like to think that through introducing JACKSON&BROWN to hair salons, and via our membership with the AHC, it will help our brand to help others, and this is the true essence of the JACKSON&BROWN ethos,” Valerio said.

With experience in hairdressing, a philanthropic approach to its brand and a perfectly brewed cup of coffee to get you and your clients through the salon day in delicious style, pour JACKSON&BROWN into your mug, stat.

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