Moroccanoil are debuting their first ever global community event based on professional education, as dedicated to the brand’s colour professionals. Titled The Collective, the three-day international community event will be held at Resorts World Las Vegas, which is the first integrated resort built on the Las Vegas Strip in over a decade, from September 10 to September 12.
The event will bring together an international community of Moroccanoil Colour professionals to learn, network, and collaborate with each other and the Moroccanoil Ambassadors. The agenda will be comprised of artistic and business education sessions, networking events, artistic presentations from Moroccanoil Artistic Director Kevin Hughes and Global Creative Director Antonio Corral Calero and the brand’s first ever global hair competition.
The competition is searching for five finalists to compete live on stage at The Collective. Entrants needs to present three to five images to show their achievements in cut, colour and style and post these images to Instagram under the hashtag #MOGHC and write a description in the caption detailing inspiration and techniques. The grand prize will include $10,000 USD, a trophy, the opportunity to participate with Moroccanoil on special shoots, events and more, a Salon Retail Package valued at $5,000 USD and a $2,500 USD Moroccanoil Academy voucher. The competition will close on May 15, so you have a few days left to post your work and vie for these prizes.
“Our global family of professionals has always been at the heart of the Moroccanoil brand, it’s our salon community that helped spread the word of our first product, Moroccanoil Treatment. Since then, so many of our launches and efforts have been to support their craft,” said Moroccanoil Vice President of Global Education, Robert Ham. “This is why we are so excited to host The Collective, celebrating our professional roots and bringing together our community for a weekend of inspiration, education, and hair.”
Moroccanoil continues to expand its brand legacy with innovative developments into education, events, colour products and more. Discover The Collective and this new phase for Moroccanoil.
For more information visit www.thehaircaregroup.com
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