If you want to enlighten your mind and elevate your skills with minimal effort on your part, you can now tune into Redken’s dynamic Instagram LIVE Education. Over at @5thavenueaustralia, the iconic brand will be hosting Monday Night Live events, the first of which took place on March 4, and will now continue on the first Monday of every month, as hosted by a renowned member of the Redken Australia Artistic Team.
Using the Instagram Live feature, these artists will share their knowledge, expertise and insight into hair trends, tips and tricks. They will also engage with the live audience by answering questions from viewers.
The first event saw Ben Martin, owner of Salon XVI in Melbourne and current Session Stylist Finalist in the 2019 Australian Hair Fashion Awards, offer his insights into the recent International Fashion Week, with the benefit of his enormous backstage experience. From now on, the first Monday of every month will be that much better with famous hairdressers sharing their unique insights.
This education offering adds to the already stellar education agenda on display from Redken, with over 30 academy programs, within their 5 national academies between the states, as well as in-salon training specifically tailored for your team. The brand’s digital platform allows for e-learning, video tutorials and a total career pathway, all facilitated online. This platform inspires with multimedia learning tools and offers the ability to learn at your own time and pace (and also while wearing your pyjamas). Additionally, the brand continuously offers opportunities for emerging hairdressing talents, from the all-new style squad, as mentored by Richard Kavanagh backstage, on set and in the classroom, as well as Redken Young Tribe, which allows for exclusive, specialised training in style and colour for a select group of young minds.
It’s clear that Redken is set on educating and improving the industry at large and, along with a host of established but always growing program, the new LIVE Education function gives new meaning to 21st century learning. Not to harp on too much about pyjamas, but you can seriously improve your skills and knowledge in your PJS on a Monday night while scrolling your news feed. 2019 is amazing.
For more information visit www.redken.com.au
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