Joico’s new KBOND20 Power Masque from Defy Damage has been launched as the brand’s all-new bond-building treatment that doubles down on technology for five times stronger hair, in just one application as compared to hair damaged during combing or heat styling.

The product offers a ground-breaking fusion of Joico’s renowned hair repair expertise and cutting-edge damage control technology as a necessary bond building treatment, which offers the dual benefits of both building and protecting bonds. It also allows clients to restore the hair’s natural pH balance for optimal health and vibrancy, all while preserving vibrant hair colour with a revolutionary colour-safe formula.

Like all Joico products, KBOND20 Power Masque is cruelty-free and never tested on animals, aligning with the brand’s commitment to ethical practices.

Embrace the ultimate hair repair and revitalisation with Joico KBOND20 Power Masque – a testament to Joico’s heritage and dedication to pushing the boundaries of haircare technology.

For more information visit www.joico.com.au/hair-care/defy-damage-kbond20-power-masque/