Everyone’s favourite couple – Redken Shades EQ and Color Gels Oils – has made its mark on the hair industry, affectionately referred to as the Perfect Pair.
The creative, customisable demi-permanent nature of Shades EQ and Color Gels Oils’ penchant for vibrant, long-lasting colour merges perfectly. Colourists can personalise and tailor these formulas for multi-dimensional hair colour in the salon, whether to enhance natural colour, add depth and dimension, offer exceptional coverage or transform hair.
We spoke to leading colourist and the owner of Sydney’s prolific Salon HER, Michael Kelly, about what he loves about this colour technology.
What is the benefit of Shades EQ colour?
Shades EQ has proven to be a staple in the looks my team and I create each day. It’s quick and consistent processing time is paramount in a busy salon like Salon HER. We rely on products we can trust, and Shades EQ consistently delivers reliable results our team can count on. The key benefits are that it is not a progressive colour, meaning the shade won’t get darker the longer you leave it on, and of course, the reason why it’s the leading authority in liquid hair colour—the shine!
What do you love about Color Gel Oils?
Salon HER caters to clients from all walks of life, including those with greys or bold hair colours they’d like to change. Over my nearly 20 years with some clients, I’ve found that when I aim to deliver results as radiant as their first colour with me, I reach for Gel Oils. Now more than ever, clients are conscious of the level of toxins they are putting on their hair, and with the new Gel Oils being ammonia-free, my clients are ensured that they can protect their body and not compromise quality! Redken’s Gel Oils provide 100 per cent coverage and nourish my clients’ hair instead of dehydrating it. I cherish how Gel Oils leave clients who are needing that extra push—they leave feeling confident in their colour and coverage.
How do these technologies work well in combination with each other?
I adore using Color Gels Oils on my clients because of their fantastic benefit: they perfectly match Shades EQ tones, making them ‘the perfect pair’. This makes coordinating root formulation with Shades EQ for seamless refreshes from mid-lengths to ends incredibly easy. It’s ideal for root touch-ups, ensuring thorough coverage for new growth while maintaining the best condition and strength throughout the hair.
Why is this technology important for your salon?
The seamless compatibility between Shades EQ and Color Gels Oils streamlines our colour processes, allowing for effortless coordination and transitions from root touch-ups to full-colour transformations. This not only saves us time but also ensures consistent, high-quality results for every client who walks through our doors, ensuring that we deliver premium results.
What do your clients enjoy about these colour products?
They enjoy how their hair feels nourished and healthy after the colouring process, rather than dry or damaged. Overall, clients appreciate the reliability, versatility, and exceptional results delivered by these colour products, leaving Salon HER feeling confident and satisfied with their hair colour, knowing they can trust in the quality and expertise of our team. Once you go Shades EQ, you never ever go back!
For more information visit www.redken.com.au