Redken will return in 2023 as the exclusive total hair category partner of Afterpay Australian Fashion Week (AAFW) at Carriageworks from Monday 15 May to Friday 19 May. This year’s Redken Hair Directors, Richard Kavanagh, Diane Giorgievski, Kristy Hodgson and Justine Pace will be joined by Australian Fashion Week Ambassador, and Actor, Josh Heuston, who announced his partnership with Redken for 2023.. This 26-year-old social media powerhouse has built a reputation over the past few years, including his breakout role inNetflix’s hit, Heartbreak High and will soon start shooting the HBO Max TV prequel series, Dune: The Sisterhood in Budapest. With constant projects on the go, it’s integral for Heuston to use hair products that are powered by science and prescribed by professionals to nurture and protect his signature locks.
Redken Fashion Week Ambassador Josh Heuston said, “I’m so excited to be a part of Redken’s inner circle for Afterpay Australian Fashion Week. I’ve always loved expressing myself through fashion and beauty and I love Redken’s old-meets-new approach. I’ll be embracing the hair trends on the runway this year and maintaining them at the Redken Room across the week so stay Redken Ready!
Mark Thompson, National Education Manager at Redken said, “We’re thrilled to be continuing Redken’s relationship with Afterpay Australian Fashion Week as the Official Hair Sponsor, and working with Josh whose star quality is undeniable. Josh is at the forefront of beauty, fashion and social media, and personifies Redken’s unapologetic pursuit of innovation and excellence.”
Thompson said, “We have such a strong team of hair gurus who inspire and educate their teams of emerging experts every day, so I’m looking forward to seeing the team’s backstage creations come to fruition on the runway.”
Watch for daily updates on all the Redken Fashion Show collaborations over Fashion Week. Your clients will want the latest looks in colour, styling, straight or wavy looks, Redken will be at the forefront of everything Fashion Week.
For further information on Redken @ Afterpay Australian Fashion Week, visit redken.com.au or follow Instagram @redken
Redken Hair Director, Diane Gorgievski
Diane Gorgievski’s unique style led her to work on international shows, in teams led by Luigi Murenu, Guido and Eugene Souleiman. She creates new looks for celebrity clients amongst the likes of Ruby Rose, Jon Hamm, Rose Byrne, Erin Wasson, Jesinta Franklin, Courtney Eaton, Sarah Murdoch, and Nicole Trunfio. Diane’s editorial work can be seen everywhere from Harper’s Bazaar to Vogue, Marie Claire and InStyle, while her commercial work includes campaigns for major brands including Swarovski, Dyson, The Upside, Mecca, and Sydney Dance Company. Her bespoke Bondi salon, KODA Cutters, attracts local talent amongst the likes of Jesinta Franklin, and she was recently awarded 2019 AHFA Session Stylist of the Year.
Redken Hair Director, Richard Kavanagh
Awarded Australian Session Stylist of the Year five times, Richard has worked with international fashion powerhouses including Prada, Calvin Klein, Jean Paul Gaultier and Saint Laurent. As a contributor to Vogue, Harper’s Bazaar and ELLE. Richard’s editorial work is prolific and highly coveted and his signature look is effortlessly cool. This is the reason his extensive celebrity clientele includes names like Rebel Wilson, Melissa McCarthy, Ruby Rose, Pia Loyola, Adrian Brody, Kelly Osbourne and many more.
Redken Hair Director, Justin Pace
Justin Pace is one of Australia’s quintessential hairdressers with three decades’ experience rendering him one of Australia’s Top Hairdressers. During previous stints at Australian Fashion Week, Justin worked for Redken as a National Hair Director leading the shows for Justin Cassin, Huntrlnd and Mariam Seddiq and amongst the Creative Team for Bec and Bridge, We Are Kindred and Karla Spetic. Justin has also worked for Redken as an International and National Artist and Educator in New York, Las Vegas, London, Singapore, Canada and New Zealand; nationally in Brisbane, Sydney, Melbourne, Adelaide and Perth. Twice awarded Hair Expo Awards’ Australian Colour Technician of the Year (amongst other category honours), Justin’s winning collections have been showcased in a host of international and national publications: Estetica Magazine, Salon Magazine, Focus on Hair, Colour World, Trends International Hairstyle Magazine, Frisor, Fashion Weekly Magazine, Instyle Magazine and Image Magazines. Justin’s career has seen him function as the Founder, Owner and Creative Director of three successful businesses: Co and Pace Salons, Papas and Pace, and Heroes and Villains Barbers.
Redken Hair Director, Kristy Hodgson
Granted the gift of a legitimate passion for her craft, Kristy is best known for her intuitive approach to the hair’s natural texture. Personalising and finessing natural hair with a ‘less is more’ approach. Kristy has been a regular backstage at Australian Fashion Week for the past 13 years. She has also received three South Australian / Tasmanian Hairdresser of the year awards, with her work being published nationally and internationally.
Catch up with INSTYLE and Styleicons!
- Subscribe to our bi-monthly magazine
- Check out www.styleicons.com.au
- Subscribe to our twice-weekly newsletter
- View our digital magazine
- Follow us on social media on Instagram, Facebook and LinkedIn