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Why Hair Needs Detox

Dull, limp hair? Weighed down by product build-up and grease? These are the signs of hair which craves detox to restore vibrancy and vitality.

Created to revive and restore all hair types, Theorie Charcoal Bamboo Detoxifying Shampoo, Conditioner and Mask work hard to absorb impurities from the hair while releasing nourishing minerals. The dual botanical blend of Binchō-tan white charcoal and bamboo extract refreshes hair, freeing it from the damage which accumulates from too much styling and too many products.

Bamboo extract gently nourishes and renews beautiful shine while keratin protein strengthens hair from within. Each strand is left feeling stronger, cleaner and more resilient, helping prevent future damage and creating a perfect clean slate for colouring and styling.

Launched at Hair Expo in June and available exclusively in Australia and New Zealand through Dateline Imports P/L from August 2018, Theorie Charcoal Bamboo Detoxifying Shampoo, Conditioner and Mask are formulated to be safe for colour and keratin treated hair, as well as being sulphate-free.

For more information contact datelinecity.com