The Australian Hair fashion Awards (AHFAs) have named the finalists in their all-new category, the Industry Choice Collection category, as the event draws ever closer.

The category was open to any collection that could not be submitted for other events this year, as shot from January 1 2020. With a range of inspiring collections in the mix, this new award just adds to the artistry already on display at the highly anticipated event.

Beyond this award, which clearly speaks to the differences and challenges the hair industry has faced in 2020, the event will also be adaptable with an interactive live-streaming feed. The in-person event, held as always at Sydney’s Luna Park, will incorporate this live streaming element, which features finalists and winners on the big screen, including acceptance speeches. All finalists should be dressed up and ready to address the crowd in case they win, whether they’re there in person or online.

Other important news and highlights that are part of the event include a red carpet feature hosted by the comedy duo SketchShe and a musical performance by Sheldon Riley. The event is supported by hair tools juggernaut Dyson, which only elevates the creativity and innovation on offer.

We’ll see you there on November 8, whether live or in person. Until then, check out all the finalists that have already been announced and join us in congratulating to the Industry Choice Collection finalists, listed below.

Ali Holmes

Bernadette Beswick

Carolyn Gahan

Chung-Yang Su

Eoin McCarthy

Louise Graham

Lyndal Salmon

Rebecca Snow

Sharon Blain

Zoe Wilde